Position Description
Position:Vice President - Marketing
Status:FILLED

Job Description:

We have an opening for a Vice President of Marketing at a medium-size research firm located in central Connecticut. The hiring firm focuses on high-end strategic market research and consulting initiatives.

This person is responsible for providing a broad range of marketing and public relations services in accordance with the goals of the company.

Responsibilities

  • Create, evaluate, implement and periodically revise the company's marketing and public relations plan.
  • Write and administer the annual marketing budget.
  • Schedule, develop and distribute market/sales client tough points (holiday cards, etc.) for current clients
  • Develop marketing programs for new business and new products
  • Prepare and distribute press releases.
  • Develop and maintain effective media contacts.
  • Monitor industry events/news and distribute to appropriate internal staff.
  • Monitor client news clippings.
  • Produce brochures, flyers and direct mail campaigns as well as information displays/booths.
  • Supervise website development (creative input, writing content, implement changes).
  • Identify and participate in various marketing venues/trade shows and other related events.
  • Supervise all aspects of production of a periodic newsletter
  • Bachelor's Degree or Mater's Degree with coursework in marketing research, marketing or public relations.
  • Ten years of marketing and public relations experience required.
This position comes with a salary of $110,000 to $165,000 plus a bonus potential of 25% of salary.

 

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