| Position: | VP/Director, Digital Strategy |
| Status: | CLOSED |
The Company:
We are a full-service Direct and Interactive Marketing Solutions Agency, which delivers best-in-class strategy, creative, and technology to optimize brands, create enduring relationships, and deliver measurable business impact. We offer the resources of world-class companies in seven marketing disciplines combined with top-tier talent.
The Position:
We are seeking an experienced interactive Strategist to define innovative and highly effective digital marketing strategies for our Fortune 500 clients. Excellent client management, strategic thinking and executive communication skills are required
Responsibilities:
- Perform detailed evaluation of client business environment including customer needs, capabilities/assets, and competitive realities to identify unique market opportunities and threats
- Lead the design of insight driven digital strategies from opportunity identification through to experience definition. Structure and present recommendations to senior client leadership for approval
- Partner with Creative, Technology, Analytics and Account Management to ensure successful project handoff and work is appropriately positioned for long-term success
- Contribute to or lead new business development, recruiting, team skill development, and digital "evangelization" initiatives
Qualifications:
- 10+ years experience in strategy consulting and/or marketing strategy across multiple industries (e.g., automotive, financial services, retailing and consumer goods)
- Strong passion for and knowledge of technology, emerging media and the Internet; specific interactive strategy experience required
- Exceptional team player with the confidence and integrity to earn client and internal team confidence quickly
- Excellent presentation and deck writing skills
- Ability to thrive in a fluid and entrepreneurial environment
- Regional travel of 25% expected
- MBA and management consulting experience a plus
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