Position Description
Position:Account Director
Status:FILLED

The Opportunity:

Our Client is an interactive services firm that helps companies use the online channel as a marketing and business tool. They combine data, insight-driven design, leading technologies and rigorous optimization to build strong brands and improve relationships with customers, employees and partners. The Account Director position is a senior client management position in our organization, responsible for leading a team, accountable for client P&L, relationship building, marketing strategy, campaign development and management, and business analysis.

Job Description:

The ideal Account Director is a highly passionate, collaborative, outgoing, creative oriented leader. A seasoned candidate will demonstrate the following responsibilities:

Core Duties/Responsibilities:

  • Provide Strategic and Marketing Leadership
    • Works with clients to uncover business needs and objectives, craft appropriate strategies, and identifies/implements products to help achieve client goals.
    • Develop the importance of online marketing in the overall marketing mix.
    • Create and interpret effective analysis to support marketing recommendations.
    • Develop broad industry expertise.
  • Build and Grow Client Relationships
    • Understand clients' business and generate new ideas to enhance client performance.
    • Build trust, credibility, and client referrals.
    • Develop multi-tiered agency-client relationships and ties.
  • Effectively Manage Team
    • Manage a team of three to five marketing professionals
    • Foster teamwork and a constructive work environment.
    • Provide team leadership that rewards creativity.
  • Manage Financial Performance
    • Achieve client targets within the context of the underlying opportunity.
    • Maintain or improve account profitability.
    • Work with business development team to develop new client sales proposals.
  • Contribute to the Firm
    • Balance client demands with participation in broader agency initiatives.
Experience:
  • College degree required, MBA preferred
  • Approximately 5+ years of related industry experience, preferably brand or direct marketing experience at an advertising agency or client company, or product management at a client company
  • Approximately 7+ years of business experience
  • Demonstrated track record of client relationship development and service
  • Proven experience in managing teams working cross-functionally within an organization
  • Strong knowledge or experience in Internet businesses, account management/coordination, buying, client/campaign strategy, and media planning.
  • Strong interpersonal/communication skills

 

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